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Articles in Database: 1336
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Sales Index


Read about Sales on erreur404.info. We specialize in Sales. As part of Sales your website, you also need to be aware of all everything out there so we are provideing these articles for you as reference.

  1. "How To Write A Dynamite Guarantee For Your Sales Letters"
    Ok, this is going to make some of you uneasy! In my work with clients I have come across some people who were leery of going all out with their Guarantee. And that's understandable. But let me tell you this... A money-back guarantee on your offers will make your response soar. It will. And the more powerful, the more outrageous your money-back guarantee; the better your results will be! In fact, a powerful money guarantee has been shown to be a hot button in getting people to buy. One of the key…


  2. It's Not What You Ask – It's How You Ask It! By Teri Samuels
    How effective is your sales approach? The art of question asking is a key element in your selling success. Is your approach putting your customers on the defensive?Here are two examples. First, we’ll take a look at the “Wrong Approach”.As my husband’s company was transferring from California to Florida, we found a new home development which we were anxious to visit. Upon entering, we were greeted by a sales counselor whose "approach" left much to be desired.Within seconds after entering the…


  3. Freelancers, SubContractors & Creative Folks: Stop Going to Networking Events and Get More Business By Kirstin Carey
    A few days ago I returned from my annual National Speaker's Association (NSA) conference in Atlanta. The educational sessions were OK, the hotel was so-so, and the town was lacking in exciting things to do, but my experience was stellar. How is that possible?Though I am often accused of being an extrovert, I consider myself quite introverted, as I truly dislike social events and networking gatherings where I am forced to meet new people and mingle with individuals whom I don't know. You know …


  4. Why USPs Don't Work By Debbie Jenkins
    The USP (Unique Selling Proposition) is based on the assumption that if you can't be better than the competition then being different will usually suffice.It is true that most businesses scrape by in the midst of mediocrity. The bosses of these firms see an industry or profession that looks lucrative and join the ranks in a 'me too, I'd like some of that action', kind of way. If there's enough of a market for what they do then they'll pick up the odd client and eke out an existence without ha…


  5. FOUR ways to Increase Your Sales...FAST...In 2 - 4 weeks?
    FOUR ways to Increase Your Sales...FAST...In 2 - 4 weeks? Radhika Venkata (c). You built a very good web site... You have a great product... You know that people are in NEED of Your service... AND ALSO You want to Increase your sales FAST... There is no wrong with that. As a webmaster you should promote your web site. There are many methods of web site promotion. Some takes a little time before you start getting profits from it. Some give fast results. Promotion methods like search engine optimi…


  6. The Power of Two - Marketing and Sales
    Leads: Salespeople need them, and Marketing Departments (theoretically) generate them. In a perfect world, the salesperson's challenge would be to keep up with the flood of qualified prospects that Marketing funnels out to them. In reality, however, the Marketing-Sales lead scenario often plays out like this: 'We work our tails to the bone getting the salespeople leads, but they hardly ever follow-up with the prospects, and we never hear about it if they do,' lamented Andy, the Marketing Man…


  7. INCREASE YOUR ONLINE SALES
    According to a new survey carried out by Alliance & where ID_NUM=9270;Leicester, one in five small business owners view tax astheir greatest concern. The Chancellor has announced in hislast budget that companies with profits below œ10,000 willnot have to pay any corporation tax with effect from 1 April2002. The question to be asked is: does that announcementmake incorporation a more attractive option compared tobeing a sole trader?The answer is that from a tax point of view, it isadvantageo…


  8. Burn Your Boat!
    Do you allow fear, anxiety and worry to dominant your thinking? Do you find yourself frequently questioning your decision to become a salesperson? Having self doubt or a lack of commitment is emotionally draining and erodes your effectiveness. A truly committed person does not have the luxury nor the time for the self-indulgence of negative thinking. No great achievement has ever been accomplished without a plan and a commitment to see it through. There is magic in commitment! In battle, the anc…


  9. Artists, Freelancers, SubContractors, & Creative Folks: Dealing With A Bad Client By Kirstin Carey
    A client with a creative business called me one day and asked the following question. It's a question I get asked frequently, so rather than write an entire article, I decided just to tell you exactly what I told her.Kirstin --Do you have a graceful exit strategy for those situations when you are face-to- face and realize that, for whatever reason, you do NOT want to work with this prospect? Let's say, for example, that you qualified the prospect and then when you meet, you discover that you …


  10. SPIN, Relevant To Both Salesmanship & Advertising! By Daniel Levis
    Neil Rackham turned the world of high-ticket salesmanship on its ear. By observing over 35,000 actual sales calls, he scientifically isolated & identified the specific behaviors exhibited by successful salespeople. He called it SPIN selling.Situation, Problem, Implication, Need Pay-off.It should come as no surprise that one of the things that he discovered was that successful salesmanship means asking a lot of questions, before presenting products. This is just common sense. What would you thi…


  11. 5 Tips for Building Trust and Rapport
    Have you ever had a sale that didn’t close and you weren’t sure why? Chances are you lost the sale because you didn’t establish sufficient trust and rapport with your prospect. Once you have developed trust and rapport you’ve actually got the hard part behind you and you’re probably going to make a sale! For you see, it really doesn’t matter how knowledgeable you are about your product or how skilled you might be at closing, unless you have earned your prospects confidence, you are not going to …


  12. To Sell to a Woman, You Must Understand the Woman
    The hand that rocks the cradle is the hand that rules theworld. Truer words have never been spoken, especially whenwe consider the progress that women have made in society.Their hands no longer stick to rocking the cradle, but theystill rule the world.If you are to succeed in marketing a product or service, youmust remember that women control 85% of all purchases.Marketers need to consider that there are certain innatedifferences between men and women.Keep these ideas in mind when targeting wome…


  13. Lessons Learned At Gunpoint By Andre Clelland
    "If you do anything foolish or try to get out of the car we will shoot you" were the terse words which hung in the air like a bad smell.The small car was being driven at over 120 KPH down the dark roads and highways. Beside me - at the wheel of the car, was one man. Behind me, sat his partner, with a cold gun pressed against the back of my head. There was no doubt that they would do what they said.A few hours before many thought had been in my head. I had many plans and things that I intended …


  14. As a Realtor, How Do I Attract Listings?
    As a Realtor, How Do I Attract Listings?By Barrett Niehushttp://www.realtysoftware.orgHave you ever noticed that despite the massive number of Realtors in your area, only a hand full are making a fortune selling real estate? Regardless of who these realtors work for; GMAC, Century 21, REMax, they are extremely successful where others in their office are barely scraping by. What is the secret to their success? First and foremost, it is their approach to marketing themselves and their customers.So…


  15. 5 Ways to Encourage Impulse Purchases By Bobette Kyle
    I just bought six square pieces of spongy fabric for $20 and walked away happy - "victim" of an impulse purchase.I was at one of those big show events and walked past a demonstration booth. I even knew it was coming. About 50% of the people walking out were carrying two bright yellow cylinder-things.As we walked toward the convention center, I told Tim (my other half), "There's one of those guys with a microphone in there, doing a demonstration. He gets people so excited they think they have t…


  16. Store Owners - Five Ideas to Increase Sales By Jodie Deen
    1. Animate your window display.How often do you change your window display? Once a month? Once a week? Try changing your window display every day! I saw a very successful display that had five or six mannequins facing left and right with a backdrop of a street scene. Every day the mannequins would move a short distance in the direction they were facing and the backdrop would pan left or right along the ‘street’. Sometimes the mannequins would stop to ‘talk’ to each other as those around them c…


  17. How to close 10%-30% of your prospects and sky rocket your profits NOW -- GUARANTEED!
    Imagine closing, selling, or signing up 10%-30% of all theprospects that see your offer for your product, service orBiz-opportunity!Discover a little quietly kept secret that you can use tocreate a flood of hidden profits in your business.Wow! 10%-30%. That's incredible considering that a 2%-3%response in direct marketing is considered GREAT!While a 2%-3% response is a great response, I would haveto say 10%-30% is down right AMAZING! And I'll take as manyof those types of responses as I can get.…


  18. The Prejudging Predicament By Jim Meisenheimer
    There’s a direct correlation between sales experience and prejudging.  The more sales and marketing experience you have the greater the tendency to prejudge your customers and prospects.  Do not put labels on people.  “All purchasing agents expect . . .” Don’t assume you know anything if you haven’t ask any questions. Don’t assume your customers all have similar needs i.e. to save money and time. If you have a dictionary – grab it now.  First, look up the word impossible and cross it out.…


  19. Follow Up With Your Customer By Jay Conners
    After you go through a sales session with a customer, wether you sell them a product or not, follow up with them. Otherwise, your time was all but wasted.Every part of a sales process from the initial contact, to the presentation of the product, to the final step, following up, are all equally important.The following up process is an important element of the sales process for many key reasons, here are just a few:1. Following up makes your customers feel important.When a customer walks into yo…


  20. The Power of Partnering
    “Get the sale at any cost.”“Make more calls.”“Tell them what they want to hear.”Sales professionals in virtually every industry are under tremendous pressure to close sales. It is not uncommon for them to hear comments similar to ones above from their sales manager, supervisor, or boss. But this approach does not create trust with customers and does not encourage repeat business or a lasting relationship. A more effective approach is to develop a partnering relationship with your clients. This m…


  21. Bridging the Gap Between You and Your Prospects
    The biggest enemy to the sales cycle is time. Time kills deals. The longer the sales cycle, the less chance of closing the deal and the more cost per sale. To build a successful business, you must develop a program that swiftly and efficiently reaches out to your cold, warm and hot prospects on an ongoing timely basis. With today's influx of competition in almost every industry, timing is crucial. The follow up from a sales meeting, catching that prospect at their buying moment, and staying in …


  22. What is Your Unique Selling Proposition? You're Leaving Money on the Table if You Don't Have One By Chris Marlow
    If you’ve done any freelance work in marketing, you may be familiar with the phrase “unique selling proposition” (commonly known as the “USP”).The USP tells your prospect what differentiates your product from everyone else’s in your category. And it’s the single most important reason your prospect will buy from you…or from someone else.But did you know that you, as a freelancer, are a “product” too…and that you need a USP to differentiate you from all of the other business freelancers working …


  23. Don't Be Macho Selling Ice to Eskimos By Shamus Brown
    This issue's topic was suggested by a sales rep for a small manufacturing company. I was asked to comment about the impact of excessive optimism on the part of salespeople and sales managers. In the sales rep's own words... "I was required to call on every account because there was the slightest potential of a sale. My boss was so optimistic about every account that it clouded any professional decision he could make. For example- he told me that he called on some accounts every other week fo…


  24. Sales Proposals - How to Write Proposals That Sell By Alan Rigg
    Depending upon how much you enjoy writing, writing sales proposals can be a joy, purgatory, or something in between. However, if you sell a complex product or one that involves the delivery of professional services, learning how to write effective sales proposals can be critical to your success.Some proposals are written in response to an RFP (Request for Proposal) or RFI (Request for Information). Organizations that go to the trouble of writing RFP's want to receive highly structured proposal…


  25. Get the Most Out of Your Current Customer
    The customers you already have could be your biggest lead source, and you may not even realize it.Think about it this way, every customer you have, most likely has brothers, sisters, parents, cousins, and friends, so why not tap into it.Here are a few ideas to draw leads out of your current customers.1. Whenever you come in contact with one of your customers, give them two of your business cards, and tell them directly that one is for them and the other is so they can refer someone to you.Send t…






  26. Article Index: | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | 19 | 20 | 21 | 22 | 23| 24 | 25 | 26 | 27 | 28 | 29 | 30 | 31 | 32 | 33 | 34 | 35 | 36 | 37 | 38 | 39 | 40 | 41 | 42 | 43 | 44 | 45 | 46 | 47 | 48 | 49 | 50 | 51 | 52 | 53 | 54

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